PERSEPSI PEGAWAI ASURANSI TERHADAP INDUSTRI PERASURANSIAN: STUDI KASUS DI TIGA KABUPATEN JAWA TIMUR

Ayu Retsi Lestari

Abstract


This study examines employees characteristic of insurance companies and try to assess employee perceptions and loyalties on their companies they are working. The objects of this study are employees of insurance in a number of companies in the district of Jember, Bodowoso, and Lumajang. Respondents were selected randomly without regard to their job positions. Cross tabulation analysis are used to determine the demographic portrait of the employees. Analysis of the 70 respondents indicated the following conclusions. First, the distribution of insurance employees in the three districts studied was dominated by productive age and the majority of employees are male. They feel comfortable working in the insurance industry and is ready to work with high loyalty. Second, insurance employees have a high loyalty to keep working at the company due to the belief that their future is assured. Such loyalty is supported by the ability of employees to maintain the good name of the company and the belief that company's success is the success of employees too.

Keywords


Insurance, Employee Characteristic, Perceptions, Loyalty.

Full Text:

PDF

References


Chan, Kwok B. 2002. Coping with Work Stress, Work Satisfaction, and Social Support: An Interpretive Study of Life Insurance Agents. Asian Journal of Social Science, 30 (3): 657-685.

Delaney, John, T. dan Mark A. Huselid. 1996. The Impact of HRM Practices on Perception of Organizational Performance. Academy of Management Journal. 39 (4): 949-969.

Fitz-enz, John. 1990. Getting and Keeping Good Employees. Personnel 67 (8): 25-29.

Jain, Shilpa dan Deepika Arora. 2010. Attrition among Life Insurance Advisors of Selected Life Insurance Companies in Ludhiana. International Journal of Research in Commerce & Management, 1 (7): 142-143.

Lai, G., Kwok B. Chan., Y.C. Ko., dan K.W. Boey. 2000. Institutional Context and Stress Appraisal: The Experience of Life Insurance Agents in Singapore. Journal of Asian & African Studies, 35 (2): 209228.

MacDuffie, John P. 1995. Human Resource Bundles and Manufacturing Performance: Organizational Logic and Flexible Production System in the World Auto Industry. Industrial and Labour Relations Review. 48 (2): 197-221.

Meyer, John P. dan Natalie J. Allen. 1991. A Three Component Conceptualization of Organizational Commitment. Human Resource Management Review. 1:89-93.

Prameswari, Nanda Putri dan Sri Rahayu Tri Astuti, 2011. Analisis Faktor-faktor yang Mempengaruhi Loyalitas Konsumen pada Asuransi P di Kota Semarang. Fokus Ekonomi, 6 (2): 1-18.

Singh, Anita. 2012. Job Satisfaction in Insurance Sector: An Empirical Investigation. International Journal of Engineering and Management Science. 3 (4): 425-432.

Tulasi Das, V., dan C. Vijayalakshmi. 2015. Employee Attrition and Retention in Life Insurance Sector: An Empirical Study. PARIPEX - Indian Journal of Research 4 (2): 79-85.

van Knippenberg, Daan. 2000. Work Motivation and Performance: A Social Identity Perspective. Applied Psychology: An International Review, 49 (3): 357371.

Yulinda dan Sri Wulan Harlyanti, 2009. Faktor-Faktor yang Mempengaruhi Kepuasan Kerja Pegawai pada Pegawai Dinas Luar Asuransi Jiwa Bersama Bumiputera 1912 Cabang Setiabudi Medan. Jurnal Manajemen Bisnis, 2 (1): 25-32

Website:

Roy Franedya, Kontan.co.id., 16 November 2010. http://keuangan.kontan.co.id/news/lima-faktor-yang-bisa-membuat-industri-asuransi-berkembang-1. Diakses 20 Juni 2015.




DOI: https://doi.org/10.24167/jab.v15i29.968



Print ISSN : 1412-775X | online ISSN : 2541-5204 JAB Stats